As an athlete, I've been involved with diets and nutrition long enough to see the damage that unhealthy "healthy" foods can cause. Trends often arise from online debates such as plant-based vs. animal-based, low-carb, keto, etc. This often makes you feel pressured by the media to take a side and reject everything else. Know the line. At NUDE Performance, we rely exclusively on scientifically proven content and support the nutritional approach that helps athletes reach their full potential.

Where science agrees: highly processed foods harm performance.

Most protein snacks out there? Packed with sugar, artificial sweeteners, seed oils, and fillers – things that do more harm than good. They promise performance – but deliver a crash (insulin spikes, fatigue, unusable amino acids, inflammation).

I was fed up with compromise and eating things that didn't serve my body or my goals.

So I decided: go nude.

No more hidden ingredients – no more bullshit. I wanted to create something real – a protein source – that athletes, strength athletes, and fitness addicts [like me] can truly trust. Something that respects the body as much as the training itself.

NUDE Jerky = Whole Food Performance Fuel. Dried beef with bite.